CHINA TOPIX

05/03/2024 11:00:15 am

Make CT Your Homepage

Samsung Partners Diesel Black Gold for Gear S Designer Bands

Models wearing custom armbands that Diesel Black Gold made for the Samsung Gear S

(Photo : Facebook)

Tech giant Samsung, in partnership with design company Diesel Black Gold, has announced that they would be producing a series of customized accessories of the tech company's new smartwatch, the Gear S.

The luxury line of the Diesel brand launched in 2008, Diesel Black Gold has told the public that the custom accessories for the Samsung Gear S would be launched on the runway at the design company's Spring and Summer 2015 fashion show.

Like Us on Facebook

No price of the accessories have been disclosed as of the moment, and there is no information currently available on whether or not the custom bands would be released worldwide.

Samsung said that the fashion company had already made some band for the South Korean company's new smartwatch.

"By using the innovative technology of the Samsung Gear S as a foundation, the creative team at Diesel Black Gold created a collection of unique pieces, in different shapes, colours and details, all characterized by the iconic attitude of the advanced contemporary label," Samsung said in a press statement.

The tech company also said that Samsung Gear VR, which would only function when paired with Samsung's Galaxy Note 4, would be receiving a 360-degree video of the fashion show where Diesel Black Gold would be premiering the custom wrist bands.

"We are committed to developing collaborations with brands that inspire fashion and empower people to express their personal style," said Younghee Lee, Executive Vice President of Global Marketing, IT and Mobile Division, commenting on the announcement. "Our partnership with Diesel Black Gold is very crucial as it further showcases the union of fashion and technology, and the way in which wearable devices continue to become more intertwined in daily life."

Real Time Analytics