CHINA TOPIX

05/05/2024 12:37:30 pm

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KFC China food scandal

Yum Brands.

Yum Brands Raises Profit Outlook as Business Rebounds in China

Buoyed by strong sales in China, Yum Brands has raised its profit outlook for the full year. This may signal a change of the company's fortune in the important Chinese market, where Yum's profits have been affected by series of food scandals in recent years.

KFC scare

Most Chinese Remain Skeptical About KFC In China

Chinese consumers are still skeptical about KFC products sold across China following an incident of improper food handling that sparked the biggest scandal in this chain of fast food restaurants.

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