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04/29/2024 02:57:35 pm

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China’s LeTV to Establish US$200 Million Film Production Fund in the U.S

LeTV

(Photo : Chinatechnews) LeTV Mobile Media & Technology Co. Ltd

Chinese film production company LeVision Pictures, Ltd., a branch of LeTV Mobile Media & Technology Co. Ltd. in Beijing, plans to establish a US$200 million film production fund in the U.S.

The move will fund a new subsidiary based in Los Angeles that will be called LeVision Pictures USA. CEO Gu Yueting of LeTV confirmed the plan on his official Weibo page.

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LeTV initially announced its plan to expand operations in the U.S back in 2013. It continues to invest in its homeland and in the U.S in an effort to meet the country's increasing demand for video entertainment.

The Chinese giant hopes to bring the best movie to screens in China by launching 20 movies in 2015, and 25 movies in 2016, said Zhang Zhao, CEO of LeVision Pictures.

Other Chinese companies are apparently showing the same interest in expanding operations in the U.S for the film industry.

Chinese real estate and entertainment company Dalian Wanda Group Corporation Ltd acquired American movie theater chain AMC in 2012.

Wang Liyang, an Internet analyst, said the interest among the Chinese companies in the U.S is based on the possibility American film producers want to tap into the Chinese market.

Chinese tech companies are also moving to get a piece of the pie in the film production industry. E-commerce giant Alibaba Group Holding Ltd recently acquired a controlling stake in the ChinaVision Media group for US$804 million, renaming it Alibaba Pictures Group.

Chinese Internet company Tencent announced its recent establishment of a movie production unit currently producing seven titles.

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